BBC Winter Olympics 2022
Balázs simon directed this stunning film for bbc sport’s winter olympics 2022 coverage, using a clever combination of 3d printed ice sculptures and stop motion. harnessing the inherent qualities of algorithmic cgi, practical effects and handcrafted stop frame animation, balázs showcases how olympians push themselves to the extreme in search for gold.
I enjoyed every minute of working on this incredible production as the art director. Check out ‘the making of’ where you can see how it was all made.
AWARDS
Reviews
The Creative Review / bbc winter Olympics ad is a 3d wonder
The Drum / bbc finally breaks the ice for its Winter Olympics coverage in stunning trailer
Campaign / pick of the week
Stash magazine / BBC Winter Olympics
Ad Week / BBC’s Olympics Ad Traps athletic in harsh worlds of ice and snow
3D printing industry / bbc airs its first Winter Olympics advert, 3d printing technology features heavily
bueno / bbc is here to break the ice
SHOTS / best of January 2022